bl77's Privacy Policy
Learn in detail how your personal information is collected, processed, and kept secure.
Introduction & Applicability
bl77 is committed to establishing itself as a safe, transparent, and responsible online entertainment platform for players in Bangladesh. Your privacy matters deeply to us. This Privacy Policy ("Policy") explains how bl77 collects, uses, discloses, and protects your personal information.
This Policy applies to bl77's website (bl77.bar), its mobile version, and all associated digital services. By registering an account on our platform or beginning to use our services, you are considered to have accepted the terms of this Policy. If you disagree with any term, please refrain from using our services and contact our support team.
What Information Do We Collect?
bl77 collects information about you in several ways. The details are set out below:
Information Provided Directly by You
Information you voluntarily provide when registering an account, managing transactions, or receiving support:
- Full name and date of birth (for age verification — minimum age 21)
- Email address and mobile number
- Preferred language and currency (Bangladeshi Taka / ৳)
- Mobile banking details: bKash, Nagad, Rocket, or Upay account number (for transaction verification)
- Identity verification documents (e.g., a copy of your national ID card or passport)
Automatically Collected Information
When you use the bl77 platform, certain information is collected automatically:
- IP address and geographic location (at country level)
- Device type, operating system, and browser version
- Session data: login time, activity history, and time spent
- Information collected through cookies and similar tracking technologies
- Referral source and navigation path
Information from Third Parties
In certain circumstances we may collect information from legitimate third-party sources, such as:
- Transaction confirmation information from payment processors (bKash, Nagad, Rocket, Upay)
- Information from identity verification services
- Information related to fraud prevention and risk assessment
How Is Information Used?
bl77 uses your information only for specific, legitimate purposes. The main areas of use are listed below:
Account & Service Management
- Account registration, identity verification, and ensuring secure login
- Age verification (confirming 21+)
- Processing deposit and withdrawal transactions
- Tracking gaming history and account balance
- Managing bonuses and promotional offers
Security & Compliance
- Preventing fraud, money laundering, and other misuse
- Preventing the creation of multiple accounts
- Monitoring gaming behaviour to ensure responsible gaming
- Protecting cybersecurity and platform integrity
Customer Support & Communication
- Providing support via live chat and email
- Sending important notifications related to your account
- Sending promotional messages (only with your consent)
- Collecting your feedback to improve service quality
Platform Development & Analytics
- Analysing data to improve the user experience
- Providing game recommendations and personalised content
- Identifying and resolving technical issues
- Measuring service performance and speed
Disclosure & Sharing of Information
bl77 never sells your personal information to third parties or rents it out for commercial purposes. However, in certain specific situations, information may be shared as needed to deliver services:
Service Provider Partners
We work with trusted providers to handle specific functions such as payment processing (bKash, Nagad, Rocket, Upay), identity verification, IT infrastructure, and customer support. These partners are given limited access only to the information they need and are required to comply with our privacy standards.
Legal Obligations
If a law enforcement agency, court, or other government authority issues a legally valid order, bl77 may disclose the required information in accordance with applicable law. In such cases we will make every effort to notify you in advance, unless there is a legal restriction preventing us from doing so.
Business Restructuring
If a significant change occurs in bl77's corporate structure (such as a merger or acquisition), your information may be transferred to the new entity. You will be informed in advance and the same standards of this Policy will be maintained.
Cookies & Tracking Technologies
The bl77 website uses cookies and similar technologies, which are stored as small data files in your browser. These improve your experience and help the platform operate smoothly.
Essential Cookies
Required for login sessions, security tokens, and core functionality. Without these, the site will not work properly.
Functionality Cookies
Remember your preferred language, gaming history, and personalised settings so you do not have to configure them each time.
Analytics Cookies
Collect anonymous statistics to understand how users interact with the platform. This information is used to improve services.
Data Security Measures
bl77 follows industry best practices to ensure the security of your information. Our security framework includes:
- SSL/TLS Encryption: All data exchanged between your browser and our servers is protected by SSL encryption.
- Database Encryption: Sensitive information that is collected is stored in an encrypted state.
- Access Controls: Only authorised personnel are granted limited access to the information they need.
- Security Audits: Regular security testing and vulnerability assessments are conducted.
- Fraud Detection: A real-time monitoring system identifies unusual activity.
- Two-Factor Authentication: An additional layer of security is available to protect your account.
Data Retention Period
bl77 retains your information only for as long as it is necessary to fulfil the purpose for which it was collected, or as required by legal obligations. Retention guidelines by main data type are provided below:
| Data Type | Retention Period |
|---|---|
| Account information while the account is active | Until the account is closed |
| Transaction records | At least 5 years from the date of the transaction |
| Identity verification documents | Retained after account closure for legal requirements |
| Customer support conversations | 2 years from the date of the conversation |
| Analytics data (anonymous) | Up to 26 months |
| Marketing preferences | Until consent is withdrawn |
Your Rights
As a user of bl77, you retain the following rights regarding your personal information:
Access & Review
You may request a copy of the information bl77 holds about you at any time. We will fulfil your request within a reasonable timeframe.
Right to Correction
If any of your information is incorrect, notify our support team to have it corrected. We will make the necessary corrections as quickly as possible.
Right to Deletion
In certain circumstances you may request that your information be deleted. However, this may be limited where legal obligations or ongoing disputes apply.
Objection to Processing
You have the right to object to the processing of your information for specific purposes, including marketing communications. We will stop that processing upon request.
Protection of Minors
bl77 is a platform intended entirely for adults. We do not knowingly collect information from anyone under 21 years of age or provide services to them.
- An age verification process is mandatory at the time of registration.
- If any person registers using false information, we reserve the right to immediately close that account and delete the information collected.
- If you become aware that a minor is using our platform, please notify us immediately at [email protected].
- 21+ age restriction strictly applies: this site is for persons aged 21 or older only.
Policy Changes & Contact
Policy Updates
bl77 reserves the right to amend this Privacy Policy when necessary. In the event of any significant changes, we will:
- Publish the update date on this page
- Send a notification to the registered email
- Display a prominent notice on the platform
If you continue using our services after the changes, you will be considered to have accepted the new policy.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy, please do not hesitate to contact our support team: